Charity auction advice and information - Vegan Society

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    Charity auction tips

    1. Advertise the event items beforehand

    Put descriptions or a short list in the invitations or emails before the event, enabling people to plan ahead of time to buy them at the real event. A great-looking catalogue will promote your great items to potential bidders. It helps produce word-of-mouth and enthusiasm for certain items well in advance of the auction.

    2. Advertise your auction items at the event

    It’s key to have a detailed list or descriptions of the things being auctioned – and on the tables at the event.

    You need to make the most of every chance to play up these items before an enthusiastic crowd.

    3. Best items are those with an experience or unique value

    You want unique items that you can’t purchase anywhere else. Things of an “experience” can be invaluable – much better than something with a tangible cost.

    4. Plea or gift and silent auctions after the live auction

    People may not have given all their money at the live auction, and they can go and bid again on the file and give money to the plea. A pro auctioneer really can make all the difference.

    5. Money over atmosphere

    Bring up the lights and turn off the stage spotlights. I can’t tell you how many auctions I’ve been to where there was low or no lighting on the items.

    What we cover

    • fundraising for charity
    • fundraising ideas for clubs
    • fundraising ideas
    • fundraising websites
    • fundraising online
    • fundraising ideas for kids
    • personal fundraising
    • fundraising event ideas

    UK Charity fundraising and auction advice and information for charities to raise awareness and funds

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